The 1.5 million sale price would get peoples attention and the +439# over breed average plus the top 1% in some of the EPDs is impressing His picture wouldn't sell any semen .Herbster have an interest in his sire so know the potential earnings.If I read correctly there were several full and maternal brothers in the sale There have been some bulls such as Lonestar,First Class and Style that have sired show ring profile but not the extreme performance that many base their breeding program on .How many times have you seen a steer at local fair that gained over 4# a day and had the top carcass based on ultra sound before the show, not much hair, stand toward the bottom of his class to the champion steer that had a great profile 3in hair, small loin,gained 2.2# per day and not fat enough to grade.Cattle based on EPD alone aren't the answer . You need balanced traits that allow cattle to reproduce and optimize performance in the environment they are raised in.